KFC has created a Kentucky Fried Chicken SPF 30 sunscreen, the chain announced on Twitter Monday. Yes, for reasons that remain questionable, the fried chicken giant decided to get into the skincare game, launching a website and free sun protection product that is imbued with the alluring scent of fried chicken. “The sun gives us…
McDonald’s responded Monday to a poem “The McDonald’s Man” presented as Kanye West’s work in Frank Ocean’s zine “Boys Don’t Cry,” released Saturday at pop-up stores in New York, Los Angeles, Chicago and London. The poem featured lines like “I don’t trust no food that smells that good man,” and “Even the McRib was jealous…
Cast your mind back to the simple days of the iPhone 3 and 4…when everything was new and shiny and smart phones were becoming the norm…when indie developers were using this new platform and touchscreen control scheme to create new and innovative games…wasn’t there a real sense of potential? The games that came out then […]
I came across a conversation recently between Phil Torres at Salon and Dr. Sean Carroll, a cosmologist and physics professor specializing in dark energy and general relativity at the California Institute of Technology. This particular exchange caught my eye: You also talk about “planets of belief,” a metaphor that one could have guessed came from a cosmologist! […]
So homosexuality was considered a mental disorder up until 1986 and problem gambling was only considered an actual addiction in 2013! Makes you wonder when they are going to throw the book at “Phubbing”, yes that pseudo cool word they term smart device addiction.
This theory first surfaced as an inappropriate way of socializing. In other words, making a situation awkward by pulling out a smart device rather than conversing with the individual in front of you. There are numerous bodies of research on this phenomenon, and its well on its way of being considered a mental disorder, well hopefully that is.
But just stick with me on this one, to see how biennial phubbing actually really is.
So, even if Al Pacino did tip the balance a little in what is accepted in society. The odds of cocaine addiction reaching top of the mental disorder list, is undeniable. On the other hand, how do we condone an activity, that might slowly be chipping away at human culture at its core?
Let’s not forget we have to first admit that having knowledge on the fly is not really needed, or if staying connected at all times, is not a benefit. Imagine the bureaucratic red tape that we’d have to go through just to get this into public debate.
I once remembered cigarettes going through a similar pattern. Now in the dark markets, would smart devices soon be something of a similar nature? hard to digest, but nevertheless food for thought.
What if the newest form of content delivery was optimum but not ideal?
Great reading piece. I could almost see how, in advertising, this really works to make us think back and remember how the crown of creation really developed civilizations of man.
Deep in grained in us, is the nature of where we come from. Experiencing something the easiest, and cheapest is not really what a brand should think about, when it wants more customers. But does enjoyment strike high on ratings, or does it reward the cultural experience.
Source: The Industrialist’s Dilemma
Had an interesting talk this afternoon with some of my advertising colleagues on the matter of “Does your parents know what you do at the office?”. Surprisingly enough, not a single one of of them did!
Its comforting to know that our table was not the only hapless group that had no designation the world could call our own, but apparently a study done by LinkedIn showed that 1 out of 3 parents don’t really know what their kids do at work as well.
I was on the road, when the news on the radio rattled a news article on the calibre of English used in music today, being likened to 3rd graders. This brought me back to a meme I saw on my newsfeed, seen below.
There was first the Amazon button, now the voice activated shopping devices. reducing barriers, and getting in earlier on the decision making process is good enough disruption to any supermarket out there. Now all it needs is custom offers by time of day and mood of voice to make that closer more effective. Now that is smart shopping!
Amazon’s Echo speaker/intelligent tube/listening pal revealed a bit more of its true nature today: It can now field voice-powered buying requests, translating your spoken desire for more paper towels into more actual paper towels, for instance. The catch is that it’s restricted to Prime members, it only works with Prime-eligible goods, and you need both a U.S. billing address and a U.S.-based payment method.
To command your smart cylinder to conduct commerce on your behalf, all you need do is use your Wake word, then tell it to reorder whatever item you’re after. This is designed to be an easy way to order again things you’re often already buying rep eats of anyway, so ostensibly Amazon is positioning it as a convenience feature, not a full-fledged shopping alternative.
But you can actually order something new – to an extent. If Echo fails to find what you’re asking for in…
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